| BLUETOOTH® PROXIMITY MARKETING: STEP BY STEP |
BLUETOOTH® MARKETING (STEP 1)
ICE Factor will place Bluetooth® Proximity Marketing (ICE ZONES) in areas where
there is traffic flow. The ICE ZONES will also have a visual display
to educate consumers on the innovative interaction.
BLUETOOTH® MARKETING (STEP 2)
Consumers within a range of the ICE ZONES will receive a notification
on their Bluetooth® enabled device, which prompts them to receive FREE
content.
When consumers accept the FREE content, the information is immediately
sent and downloaded to their Bluetooth® enabled device.
BLUETOOTH® MARKETING (STEP 3)
ICE ZONES will only prompt consumers once during the campaign. ICE
ZONES remember the unique Bluetooth® ID of the consumer as the information
is stored and will be delivered to the client. A report will be
given to each client as to how many consumers accepted and took an interest
in the marketing campaign.
BLUETOOTH® MARKETING (STEP 4)
Consumers can receive a variety of promotional items such as Store Coupons, Pictures, Mp3 and Videos, Movie Trailers and Teasers, and Business Contacts.
VISUAL DIAGRAM
"YOU DREAM IT - WE BLUETOOTH® IT!"
Contact us today for an interactive and fun Bluetooth® marketing campaign.
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